Shure at InfoComm 2025: Smarter Audio That Gets Out of the Way

For higher ed AV teams, audio is the one thing you don’t want to think about — because when it’s working, no one notices. And that’s exactly how Shure wants it.

At InfoComm 2025, Shure’s booth (#2843) was all about making classroom and campus audio more intelligent, more scalable, and less of a burden to manage. We sat down with Ryan Budvitis, part of Shure’s Market Development team for the West Coast, to hear how their latest tools are built with higher education in mind.

Ryan’s no stranger to this space — he works directly with colleges and universities, listening to what’s working, what’s not, and bringing that feedback straight to the product teams back in Niles, Illinois.

He described the Market Development group as the part of Shure that interacts directly with users and uses that input to help shape product direction, not just drive sales.

“We are working with the schools, figuring out what’s best for them, understanding what their needs are. And we also get to take that information back to our team back in Niles and actually be a part of the working on the new innovations that we come out with.”

That feedback loop is starting to show in what Shure rolled out at the show.

IntelliMix Room Kits: The Audio Backbone, Pre-Built

First up was the expanded lineup of IntelliMix™ Room Kits, which combine Shure’s audio DSP software with validated partner hardware (think Lenovo and Barco) to create turnkey audio solutions for small to medium-sized rooms.

These kits include:

• A network DSP running Shure’s IntelliMix® processing software
• A supported PC for UC integration or local recording
• Seamless control and monitoring via Shure Designer and SystemOn

They’re designed to cut down deployment time and complexity — you can roll out a new classroom or meeting space without needing to manually configure every mic, DSP, and codec.

And most importantly: they’re tested and supported as a single solution. That’s a big win for higher ed teams who don’t want to get caught in the crossfire between AV vendors when something doesn’t work.

“Back at ISE, we introduced our Intellimix Room Kits… those kits have our MXA-Nine-O-Twos in them, as well as our partnership with Hudley… that compute has sixteen channels of Intellimix Room DSP.”

ANX4: Solving the Small, Persistent Headaches

One of the more quietly powerful new releases at the booth was the ANX4, an audio network extender that bridges traditional analog devices into Dante networks without extra switches or POE injectors.

It’s a simple 1RU box with four analog inputs/outputs and native AES67/Dante support — but it answers a problem most campuses face daily: how do we connect the legacy stuff to our digital AV backbone without creating another point of failure?

Whether it’s a podium mic from 2012, a legacy paging system, or a trusted analog wireless receiver that still works just fine — the ANX4 gives you a way to keep it in play without breaking your network plan or requiring custom code.

It also supports redundant network connections, is powered via PoE, and integrates seamlessly with Shure’s control and monitoring platforms. Small box, big impact.

“From a conferencing perspective… it would be our ANX-IV, which is the ability in one single rack space to do either twenty-four channels of ULXD or sixteen channels of Axiom Digital.”

Microflex Wireless: Still the Standard, Still Evolving

No surprise here — Shure continues to anchor much of its higher ed offering in the Microflex® Wireless ecosystem, which has become a go-to for lecture capture, panel discussions, and flexible classroom use.

At InfoComm, they showed how it integrates with the rest of the Shure ecosystem, and how schools are starting to deploy it across larger and more diverse room types.

A key advantage Ryan emphasized is that the microphones are IT-friendly. Every component in the Microflex line is networked, monitored, and manageable from a central interface. You can get alerts when battery levels drop, track mic usage across departments, and even script automated resets if something gets out of sync.

“We want to have these complicated rooms be as easy as possible… being able to take that room that has multiple ceiling arrays, multiple channels of wireless… and all of that still being a one-touch joint system.”

That level of control matters when you’re supporting hundreds of mics across multiple buildings — and even more so when those rooms are being used for hybrid teaching, recordings, and events back-to-back.

A Culture of Listening

What stood out most in the interview with Ryan Budvitis wasn’t just the gear — it was the philosophy. Shure doesn’t just build for higher ed. They build with it.

He talked about how the team spends time with schools, understanding their unique needs, and bringing that information back into product development.

“You all, as a company and as a philosophy… customer first. Absolutely. It’s so customer-centric. And for a company that is a hundred years old, you don’t get there without that mentality.”

This isn’t just talk. Shure is one of the few major audio brands that regularly shows up to HETMA events, regional meetups, and on-campus discussions. And that engagement translates into real-world updates — like support for simpler install workflows, more flexible licensing models, and cleaner integration with popular lecture capture and UC platforms.

The Market Development team isn’t just focused on big-name schools or prestige installs either. They’re equally focused on helping smaller institutions standardize smartly — and not overbuild when it’s not necessary.

What If You Couldn’t Make It?

If you didn’t get to walk the floor this year, Shure’s team made sure you weren’t left out. Their education-specific highlights are all available online, including product info, use case demos, and links to schedule virtual walkthroughs of the new releases.

“Always, our LinkedIn is a really, really great place… and also too, most likely you are working with either one of our rep firms or you have a connection to someone like me… we can come out and give you a little love.”

Their message to the higher ed community was simple and direct: they’re committed to solving communication challenges with scalable, reliable, and user-friendly solutions tailored for education.

Whether you’re building out standardized classrooms, upgrading your boardroom, or trying to modernize a legacy lecture capture system without replacing all your microphones — Shure’s ecosystem likely has something that fits.

And thanks to tools like Shure Designer, SystemOn, and IntelliMix Room, they’re making it easier than ever to deploy, manage, and expand audio on your terms.

Final Thoughts

At InfoComm 2025, Shure wasn’t trying to impress with flash. They were showing off fundamentals — rock-solid audio solutions that fit into your existing infrastructure and help bring consistency across your campus.

Their new hardware (like the ANX4) fills long-standing gaps. Their software kits (like IntelliMix Room) reduce setup time and troubleshooting. And their approach to higher ed — driven by people like Ryan Budvitis who spend real time on campuses — keeps their roadmap grounded in the day-to-day challenges that matter most.

“A hundred years… any company does not only survive but thrive for that long, got to be doing something right… we’re really leaning into… making things more effortless than ever before.”