Branding 101: How to Start from scratch Lex Peters Okay, so clearly, I have not uploaded a video. Want to know the truth? I’m actually very nervous about recording myself. BUT as many of you know, I like to have my goals on sticky notes on my mirror, and guess what’s up there this month.... Read More

Hi everyone, my name is Lex. I’m starting a new biweekly (as in every two weeks) column focusing primarily on public relations and branding.  I started my journey with public relations with a focus on digital marketing in college. Since then, I’ve had the opportunity to help a local government rebrand their entire cities image... Read More

https://www.youtube.com/watch?v=aM9V2vD-UC0 Welcome to the first of many episodes of It’s Joe’s Joe Coffee Talk! A show where we take a step back from our busy lives in higher ed to participate in our very own virtual water cooler talk. In the first episode of It’s Joe’s Joe Coffee Talk we speak with Craig Shibley, Director... Read More